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>Sparkplug maker E3 is touting its new line of sparkplugs which promote an improved burn over those standard-issue ‘plugs your car normally comes with. The E3 sparkplug protrudes further into the combustion chamber than a normal sparkplug, and thus its ignition point is closer to the maximum fuel/air mixture. E3 says that this brings out the most in engine efficiency and lowers emissions..

This isn’t just some random corporate bloviating, though. In a study by the Environmental Protection Agency, they noted that the E3 sparkplug “technology offered clear advantages in HC and CO emissions control while at the same time improving power and fuel economy.”