Women influence 80% of all vehicle purchases in the U.S. and Canada. They also buy 62% of all new and used cars and 48% of all trucks sold and 60% of passenger tires in the U.S. and Canada. However, shopping for and buying a car, buying tire or getting your car repaired can still be a challenge for women.
Ask Patty offers women a safe, online place to share and discuss their automotive retail buying experiences. Dedicated to revolutionizing the women’s automotive retail market, Ask Patty is a safe and reliable source for expert automotive advice and research for customers. They offer the opportunity to send questions to a panel of automotive-expert women, articles and content on automotive related topics, educational “Womanar” podcasts by expert women, and a social network where women can review their cars and comment about auto-related subjects.
AskPatty.com also offers a Certified Female Friendly® program which trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.
Visit www.askpatty.com/getcertified to learn how to become Ask Patty Certified Female Friendly®.
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