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From the driver to the exhaust pipe, almost every part of your vehicle can be fitted to run more efficiently. Now, Falken Tire has engineered the ZE914 EcoRun Tire to have 20% less rolling resistance than its former model, and has four circumferential grooves for hydroplane resistance and maximum wet traction. If you’re in the market for new wheels, consider these as your next investment.

Andrew Holt, Falken vice president of marketing, says, “As a Summer Eco Tire, the ZIEX ZE014 EcoRun strikes a perfect balance of fuel efficiency without compromising the performance. This tire is great for people who want to increase their fuel efficiency without sacrificing dry traction performance.”

Read the entire article here at: Falken Rolls Out Summer Eco Tire.


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