Are green tires an untapped opportunity for general repair and tire dealers?
“Green tire technology is another way to take the tire industry, which is often considered to be just a commodity industry, to a professional industry that provides real value and benefit for the consumer,” says Mike Leverington, general manager for Aeolus Tire America. “For the independent tire dealer, green tire technology can be a segment of products to promote that will help to differentiate one retailer from another.”
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Earthgarage – Greener Car. Fatter Wallet.